Episode 4: Weaponize Your Content

Ever wonder what Win Spectrum would do if they only had one hour to sit with you to dramatically change the trajectory if your sales results? In this episode, Charles and Dan do exactly that, by covering one big-picture concept with the company and 4 things entirely focused on the buyer-seller relationship. For the company, it’s about making their content instantly actionable. For the sellers, it’s about 4 things: The questions they ask, the messaging of their company, the insights they deliver, and the stories they tell.